Medellín, Colombia 


Línea DataScan



Retailer Uses RFID to Create "Smart Stores" and Better Meet Shoppers Demands

Crystal equipped 20 stores in Medellín, Colombia with a Zebra RFID solution to create Smart Stores. Since implementing a wide variety of Zebra RFID, barcode scanning and mobile computing technologies, Crystal has streamlined its inventory management processes, improved its customer service, and reported 100% satisfaction from its employees.


The way consumers shop has shifted drastically since Crystal opened its doors 50 years ago. Crystal needed to find solutions that would provide real-time business insight, help boost efficiency, and establish a connection between virtual and physical stores so it could better meet consumer demands.



RFID tags and readers combined with other Zebra mobile computing and barcode scanning technologies are now enabling workers to efficiently conduct inventory counts, search for products and keep database information up-to-date in real time. This has helped reduce the time spent counting and finding inventory, streamlined associate performance, and improved the employee experience. With the Zebra solutions, store associates are better equipped to help shoppers and provide a memorable and loyalty-promoting customer experience. Crystal says it is 100% satisfied with the technology solution implementation and overall execution of the Smart Stores concept.

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